News

A collection of thoughts from the Complete SET team as well as general industry story lines

Fox Could Put Big World Cup Focus On Mexican National Team With USMNT Out

With the USMNT failing to qualify for the ’18 FIFA World Cup , Fox could “spend even more marketing dollars and heft” on the Mexican national team, “given the potential audience,” according to Richard Deitsch of SI.com. Fox owns the English-language rights to the Mexican national tea…

U.S. To Miss ’18 World Cup After Disastrous Loss In Qualifier

The USMNT is out of the ’18 FIFA World Cup after a 2-1 loss to Trinidad & Tobago “before a few thousand observers in a lonely little stadium” on the island nation. The U.S. “played a shameful first half,” and with the loss “fell to fi…

Laugh Track: Trash Talk

TNT’s Shaquille O’Neal appeared on NBC’s “The Tonight Show” last night, with host Jimmy Fallon noting he is under contract signed with Turner Sports “until like 2030 or something.” O’Neal: “I am? I didn’t know that.&rdquo…

Morning Hot Reads: Making The Adjustment

YAHOO SPORTS writes under the header, ” Women In Football: What NFL Needs To Get Right To Keep Them As Fans .” Roughly 45% of NFL fans are women, and the league “would like that number to be higher.” But with how the NFL “handles domestic violence incidents to concussions and CTE, there ar…

SeatGeek Continues Primary Ticketing Push With SeatGeek Enterprise

SeatGeek today is formally debuting SeatGeek Enterprise, a new brand that furthers its intent to be a significant player in primary ticketing, with a particular focus on mobile. This follows SeatGeek’s acquisition this spring of Israeli ticketing software company TopTix , which had been h…

Warriors Eye Spot In New Esports League Operated By Riot Games

The Warriors are under consideration for a spot in Riot Games’ reconstituted North American League Championship Series in “League of Legends,” a team source confirmed. Riot says that in November, it will announce the 10 organizations that will compete in ’18, though multi…

Trump Threatens To Use Federal Tax Law To Punish NFL Over Anthem Protests

President Trump today threatened to “use federal tax law to penalize” the NFL over players who “kneel in protest during the national anthem as he sought to escalate a political fight that has resonated with his conservative base,” according to Peter Baker of the N.Y. TIMES. Trump said th…

Tyr Sports Sponsors USA Swimming’s Pro Swim Series, Replacing Arena

Tyr Sports has replaced Arena as title sponsor of USA Swimming’s six-stop Pro Swim Series, three years before the rights were due to expire. Arena, which first won the rights as part of an eight-year deal in ’12, wanted to reallocate its marketing budget and offered to step aside if …

Weekend Events….

Friday

The Hamptons Int’l Film Festival at 8:30pm ET in Sag Harbor, N.Y., will hold the premiere for the documentary “The Life & Times of Earl Lloyd .” Executive Producers on the film include former NBAer Michael Finley , Spurs G Tony Parker , F Kawhi Leonard and Thunder F C…

Speed Reads….

Eleven Sports announced a partnership with Twitter to live stream Ivy League football games in ’17 ( Eleven Sports ).

The Park at Wrigley on Friday and Saturday will host “playoff watch parties” for Cubs-Nationals NLDS Games 1 and 2 in DC. Tickets are $10 and are “limited to four per or…

Quick Hits….

“In their view, the idea is, look, we didn’t say, well, we’re going to fight for these things, except if a guy doesn’t stand for the national anthem. We didn’t put that amendment on the agenda” — Chiefs coach Bob Sutton , who spent 17 years coachi…

TBS Draws Lowest Wild Card Overnight Yet, But Gets Cable TV Primetime Win

TBS last night drew a 3.2 overnight rating for the D-backs’ 11-8 win over the Rockies, giving the net a primetime win on cable TV, but marking the lowest overnight for an MLB Wild Card telecast since the new format began in ’12. The previous low overnight for a Wild Card was a 3.3 rating s…

Dannon Yogurt Drops Cam Newton As Endorser After Sexist Comments

Dannon has “cut ties” with Panthers QB Cam Newton as an endorser following his sexist comments toward a female reporter , according to USA Today’s A.J. Perez. The company in a statement said in part, “We have shared our concerns with Cam and will no longer work with him.” Newton had…

NBA Revamps All-Star Game, Ditching East-West Format For Team Draft Process

The NBA All-Star Game is “switching formats” for the ’18 event at Staples Center, as two captains “will select the teams without regard to which conferences the players play in,” according to Brian Windhorst of ESPN.com. The players who “win the fan vote from each conference will be the ca…

Immortals Hire Former Coyotes COO Ari Segal As First President & COO

Esports organization Immortals has hired former Coyotes COO ARI SEGAL to become its first President & COO, putting him in charge of all business operations as the group enters the new Overwatch League and vies for a spot in Riot Games’ reconstituted League Championship Series. …

MLS CMO Howard Handler Leaving League, Will Seek More Entrepreneurial Role

MLS CMO HOWARD HANDLER is “leaving the league Nov. 1,” according to Terry Lefton in this week’s SPORTSBUSINESS JOURNAL. Handler, who has been CMO since January ’12, said that he has “no definitive plans but wants to move on to something more entrepreneurial, and a position where he can h…

NFL Week 4 Overnights: London Game On Fox Much Lower With Lopsided Score

Saints-Dolphins from London kicked off yesterday’s NFL game coverage, and Fox drew a 4.8 overnight for the Saints’ 20-0 win. Last year in the same Week 4 Sunday morning window, CBS drew a 5.5 overnight for Colts-Jaguars. Two years ago, Fox drew a 7.2 for Jets-Dolphins from London in the wi…

Overnight Ratings: Presidents Cup Down For Sunday; Clemson-VaTech Tops CFB

NBC yesterday drew a 1.8 overnight rating for the final day of Presidents Cup coverage, where the U.S. had a comfortable lead coming into the day on the way to a landslide win. Four years ago, the last time the event was held in the U.S., NBC drew a 2.5 overnight for the final day. The net…